Discover how Litmusly's advanced AI creates realistic user personas and provides actionable product feedback that mirrors real human responses.
Litmusly's proprietary AI system combines multiple machine learning models to generate personas that think, behave, and provide feedback like real users. Our technology goes beyond simple sentiment analysis to provide nuanced, contextual insights.
Each AI persona is built using a combination of Large Language Models (LLMs), behavioral prediction algorithms, and domain-specific training that allows them to evaluate products from their unique perspective.
99.4% Correlation
with real user testing results in blind studies

Litmusly leverages a combination of AI technologies to create the most accurate testing environment:
Our foundation models are based on state-of-the-art LLMs that have been trained on billions of parameters to understand human language, preferences, and behavior patterns.
Specialized models predict how different user types interact with digital products based on demographic, psychographic, and technographic factors.
Our models have been fine-tuned on industry-specific datasets to understand the nuances of different product categories, from finance to healthcare to e-commerce.
Our system can evaluate text, visuals, and interactive elements to provide comprehensive feedback on all aspects of your product experience.
Our 2023 double-blind study compared Litmusly AI feedback to real user testing across 50 digital products. The results showed a 94.7% correlation on critical usability issues and a 92.3% match on feature prioritization.
Download StudyThis technical whitepaper details our approach to creating psychologically realistic AI personas, including our persona validation framework and behavioral consistency measurements.
Download WhitepaperTry our interactive demo to see how our AI personas provide detailed, actionable feedback on your product concepts.